Big Boys Toys | Exhibitor Information

Big Boys Toys 2020 takes place from 13th – 15th November at the ASB Showgrounds, Greenlane. Our 22nd Birthday Show will be the most dynamic event yet with some outstanding features and a great entertainment schedule.

Overall the weekend was an exceptional success, allowing everyone to get up close to some of the most powerful and exotic cars in the country. We can’t wait to return next year!

Anthony Glover
Marketing Manager (Giltrap Group)

The quality of people coming through Big Boys Toys was superior to other shows we have attended. We had some really strong interest.

Stephen Kenchington
General Manager (Motorcorp)

There were 30,829 people who attended the
2019 Auckland Big Boys Toys

Friday 0

Saturday 0

Sunday 0

Gender

Male 76%
Female 24%

Age Groups

27% – 25-34 years
21% – 35-44 years
24% – 45-54 years
28% – Other

Salaries

7% – $200,000+
14% – $120,001 – $199,999
21% – $80,001 – $120,000
29% – $40,001 – $80,000

Desired Feature

Cars and
motorcycles 41%

Communication

76% elected to receive news about next years Big Boys Toys event

Advertising

Sourced from
digital marketing

Return

Visitors planning
to return

Satisfaction

96% flagged satisfied
or very satisfied (up 2% since 2018)

Shopping

67% intend to make
a purchase (excluding
food and drink)

Location

84% from Auckland
6% from Hamilton
2% from Northland

Attendees

There were 30,829 attendees at the 2019 Big Boys Toys.

Recommendation

98% of visitors will recommend Big Boys Toys to others

Time Spent

58% intended to stay 3-4hrs
26% intended to stay 5hrs or more

Past Visitors

35% of visitors were attending Big Boys Toys for the first time. 33% have attended 3 or more times previously.

If you would like to apply for an exhibitor space or find out more then download our proposal or get in touch now.

BBT EVENT TEAM

Dean Wilson
021 637 636
dean@bigboystoys.co.nz

Luke Bowater
021 0236 1221
luke@bigboystoys.co.nz

Shaun Varney
027 501 1775
Shaun@bigboystoys.co.nz

PHYSICAL

Ph. (09) 523-4212
Fax (09) 523-5201

PO Box 74-081
38 Mount Hobson Road,
Auckland 1543

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Big Boys Toys roared into New Zealand’s cultural consciousness back in ‘97, with a quaint notion that Kiwis have a love for all things fast, loud and fun. But Big Boys Toys is bigger than a brand; it’s a culture - one that has stood the test of time. Our philosophy of inclusiveness, authenticity and enthusiasm continues to strike a chord with Kiwis from Gore to Gisborne.

We are excited to announce that in 2020 The Speedshow will come into the fold and become the automotive arm of Big Boys Toys!

Big Boys Toys and The Speedshow have amazed crowds of Kiwis for a combined 34-years but the time is right to shake things up with a bigger, better and a more elevated offering. Two shows for the price of one offers outstanding value for sponsors, exhibitors and attendees!